Ann’s career has spanned boundaries at a senior level. She has held Executive Director roles in London’s NHS where the task was to improve productivity across multi-million pound healthcare economies. This included the development of national policy for NHS England; the creation of the first NHS-led social enterprise designed to maximise returns from existing NHS resources, and the lead role in integrating health and social care in North London.
Ann has also founded two social innovation companies, one of which, the Brighton-based Soda, achieved break-through innovations in the public sector in Scotland and England. Earlier in her career, Ann led a Scottish national charity, Motor Neurone Disease Scotland, to significant growth as the first Chief Executive.
Ann’s experience and vision have taught her how to deconstruct the entrepreneurial process and to create ‘architectural’ innovations that combine bureaucracy and entrepreneurialism in a way that works. As an early female pioneer in the world of social innovation, Ann is now interested in applying innovation technology to the equality, diversity and inclusion ecosystem, and to shift theories of discrimination into a new conceptual landscape.
Ann has an MBA.
Anne started her career as a junior sub-editor for DC Thomson in her home town of Dundee, working her way up to become editor of Jackie magazine, the biggest selling teen magazine for girls of the era. Anne went on to forge a career as a marketing and communications professional, specialising in PR. She was part of the team which led Dundee City Council’s city marketing campaign, which won a Royal Mail Grand Prix Marketing award
Anne spent two years as a Marketing Manager with NCR, the world-leading ATM manufacturer, headquartered in Dundee, before leaving to start her own business, Anne Rendall Media. Her clients included Angus, Fife and Aberdeen councils, VisitScotland as well as the James Hutton Institute where she organised international scientific conferences.
Anne lectured in marketing at Dundee College and more recently worked as Communications Officer for the MP for Dundee West constituency Chris Law.
She then stood for election herself for Dundee City Council in 2017, winning an SNP seat for Coldside Dundee. She is currently the convener of the council’s Neighbourhood Services Department which oversees the council’s Housing Environment and Communities portfolio, but is standing down at the next local government elections in May 2022.
Anne has a BA in Management, holds the Chartered Institute of Marketing Diploma and a Teaching Qualification in Further Education.